Quantcast
Channel: CodeSection,代码区,网络安全 - CodeSec
Viewing all articles
Browse latest Browse all 12749

Optus' telco profits drop so it gets into the spam business

0
0

The powers-that-be at Singtel Optus may think they are being mighty smart by sending unsolicited text messages to all and sundry to try and sell their mouldy mobile plans. In that, they are dead wrong.

It's time that these virtuosos realised that they are lowering themselves to the level of online Viagra pushers by abusing the fact that they have people's mobile numbers ― obtained when one registers for Optus Sport ― to send this kind of vile promotional spam.

It is probably a cost-effective measure as a text message costs nothing. It can also be indulged in in a cowardly manner, not providing a return number. Someone out there in Optus, the company that failed miserably when it came to providing streaming footage of the World Cup when needed, thinks this tactic will work.

This clown who decided on the spam campaign ― or maybe it's a posse of clowns ― also possesses chutzpah in spades, and thinks people will click on the unsubscribe link and forget that this putrid message was sent to them. Well, Optus, here is one person who bites back.

You would think that a company which hails from Singapore would have a little more class. And you would be wrong, because there seem to be cheap hucksters in its ranks who abuse the data they have got just because, well, they have it.

My dealings with Optus have been limited to having a couple of mobiles with them more than a decade ago, and using the Optus Sport app during the time of the World Cup football tournament to watch a few videos.

If Optus thought it would get any more business from me, then it has made a big mistake. I have resolved to put the boot into the company at every opportunity possible from now onwards. When a company stoops so low as to start spamming people for no reason, then one should return fire in spades.

But then I paused and had a think: maybe Optus has entered the spam business because its profits are falling. In the quarter ending June 2018, the company revealed net profits for the three months dropped by 3.5% to $154 million from $160 million for the corresponding period in 2017.

Spam, after all, is a win-win. Some idiot will click on a link and that spam message pays off. Perhaps Optus has realised that it lacks the competency to sell telecommunications services and would do better in the spam business.

Whatever it is, it is time to realise that occasionally you might spam the wrong individual, someone who is willing to take the time and expend the energy to blast back on all cylinders. This is the first instalment. There is more to come.

LEARN HOW TO REDUCE YOUR RISK OF A CYBER ATTACK

Australia is a cyber espionage hot spot.

As we automate, script and move to the cloud, more and more businesses are reliant on infrastructure that has the high potential to be exposed to risk.

It only takes one awry email to expose an accounts’ payable process, and for cyber attackers to cost a business thousands of dollars.

In the free white paper ‘6 Steps to Improve your Business Cyber Security’ you’ll learn some simple steps you should be taking to prevent devastating and malicious cyber attacks from destroying your business.

Cyber security can no longer be ignored, in this white paper you’ll learn:

How does business security get breached?

What can it cost to get it wrong?

6 actionable tips

DOWNLOAD NOW!

10 SIMPLE TIPS TO PROTECT YOUR ORGANISATION FROM RANSOMWARE

Ransomware attacks on businesses and institutions are now the most common type of malware breach, accounting for 39% of all IT security incidents, and they are still growing.

Criminal ransomware revenues are projected to reach $11.5B by 2019.

With a few simple policies and procedures, plus some cutting-edge endpoint countermeasures, you can effectively protect your business from the ransomware menace.

DOWNLOAD NOW!


Viewing all articles
Browse latest Browse all 12749

Latest Images

Trending Articles





Latest Images