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South Yorkshire TravelMaster Selects Rambus To Deliver Innovative E-Commerce Tic ...

New retail portal, on-vehicle and NFC-based digital ticket delivery
part of improved service offering
South Yorkshire TravelMaster Selects Rambus To Deliver Innovative E-Commerce Tic ...
GLASGOW, Scotland & SHEFFIELD, England (BUSINESS WIRE) lt;a href=”https://twitter.com/hashtag/DataFasterSafer?src=hash” target=”_blank”gt;#DataFasterSaferlt;/agt;


. (NASDAQ: RMBS) today announced that TravelMaster ,

the commercial organisation responsible for delivering and managing

multi-operator and integrated ticketing in South Yorkshire, has selected



to deliver a multi-operator smart ticketing

solution. The new, innovative smart ticketing system will allow

TravelMaster customers to purchase ticketing products online and reap

the benefits of smart ticketing whilst travelling across buses, trams

and trains in South Yorkshire.

Rambus has extensive experience in delivering robust and scalable smart

ticketing solutions which act as the backbone for deployments across the

UK for bus, rail, subway and metro. Under this five-year agreement,

Rambus will provide a


with web retail and smart ticket collector app, to

enable the secure delivery of digital smart tickets directly to tablets

and mobile devices.

The solution will allow customers to purchase a range of flexible

multi-operator tickets, valid on any bus, tram or train throughout South

Yorkshire, online and in-advance through a retail portal on the

TravelMaster website. These tickets can then be loaded onto a smart card

via on-vehicle ticketing machines or through NFC-enabled and compatible

smart phones.

“Our customers rightly expect to be able to purchase our great range of

value for money products at their own convenience and this appointment

is a major step towards TravelMaster meeting those expectations,” said

Matt Smallwood, general manager of TravelMaster. “We’re one of the

leading smart ticketing schemes in the UK and with the pedigree Rambus

have in this field we will be able to deliver an innovative, accessible

and enhanced way for our customers to purchase their products.”

TravelMaster’s e-Commerce system is a key part of the company’s retail

strategy, which intends to support patronage growth, enhanced access to

opportunities and economic development within the Sheffield City Region.

By implementing commercially sustainable, customer-oriented,

technologically innovative and integrated ways of selling and fulfilling

products, TravelMaster and Rambus will together support a brighter

future for South Yorkshire.

Russell McCullagh, vice president and general manager of Rambus

Ticketing, commented: “For operators looking to provide a modern,

frictionless transport experience that customers can rely on, smart

mobile ticketing is the answer. We’re delighted to be working with

TravelMaster and look forward to delivering a truly reliable ticketing

experience for passengers which will create improved services and ticket


TravelMaster intends to deploy the new e-Commerce system in the first

half of 2019.

For more information on the TravelMaster system, visit http://sytravelmaster.com/ .

Visit rambus.com/smart-ticketing

for additional information on Rambus Smart Ticketing solutions.

Follow Rambus:

Company website: rambus.com


blog: rambus.com/blog

Twitter: @rambusinc

LinkedIn: www.linkedin.com/company/rambus

Facebook: www.facebook.com/RambusInc

About Rambus Security

Rambus Security is dedicated to providing a secure foundation for a

connected world. Our innovativesolutionsspan areas including tamper

resistance, network security,mobilepayment, smart ticketing

andtrustedtransaction services. Rambus foundational technologies

protect nearly nine billion licensed products annually, providing secure

access to data and creatingan economy of digital trustbetween our

customers and their customer base. Additional information is


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